本期印花推荐|数码涂料印花
发布时间:
2023-05-30
本期印花推荐
PIGMENT PRINT
数 码 涂 料 印 花

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随着消费者开始疲于应对不断变化的情绪,宁神静心的印花和图案往往能够吸引注意。未来风兴起,避世元素与科技开发相结合,让消费者能够暂时逃离现实生活并展开想象。
Consumers are dealing with a mix of shifting emotions, causing them to be drawn to prints and graphics that offer a sense of calm and serenity. A futuristic mood takes hold, adding an element of escapism paired with technology-driven developments that allow consumers to switch off and imagine.create ethereal prints with a surrealist edge, informing fluid-form shapes and dream-like ombrés.


02
喷绘饱和色所营造出的欢愉氛围演化
自2024春夏的迷离主题。
能够提振精神的个性张扬的图案是流行
渐变色效果的替代之选。
A euphoric feel is created through sprayed saturations, evolving from our S/S 24 Synesthesia story. Rooted in personalisation and desire to create a statement, mood-boosting patterns provide an alternative to popular #Ombre effects.

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03
艺术家和设计师不断探索能够折射光线的几何图案,
通过色彩和结构让消费者产生情感波动。
设计师Malou Beemer的概念设计中,
光线的叠加使印花呈现幻变效果;
而缤纷彩虹几何印花则最具商业性。
可用层层叠搭、发光色彩、模糊不清
的边缘效果更新经典的条纹、格纹和几何图案。
Light-refracting geometric patterns are being explored by artists and designers as consumers look at colour palettes and structures to evoke dynamic emotions. This direction spans from its most conceptual example of designer Malou Beemer exploring transformative prints that change through the addition of light, through to its most commercial direction of colourful rainbow geometric patterns. Update perennial stripes, checks and geometric shapes with layered, glowing colour and blurred, undefined edges.

PIGMENT PRINT
04
主角能量为学院风注入活力。
不妨与小众社群和亚文化群体合作,展现个体设计感。
新派学院风以超亮色呈现抢眼撞色、活力纹理,
可以随意混搭,增加销售机会。
格纹配格纹形成俏皮撞色效果,
传统格纹和窗格纹混搭皆值得关注。
Prep themes are revamped with an energetic edge, tapping into #MainCharacterEnergy. Work with micro-communities and subcultures to inform an individual, artful take.#NewPrep styles adopt #HyperBrights with eye-catching colour-blocking, energetic texture and randomised merchandising opportunities. Add #ChecksOnChecks to support playful clashing hues, taking note of both traditional check layouts and remixed windowpane styles.




PIGMENT PRINT

05
随着消费者进入多重危机时代,
阴郁情绪与其他一系列情感相辅相成。
模糊印花散发鬼魅气质。
失焦相片和朦胧的花影交错展现跨季节魅力。
层叠薄纱或褶皱组织上的印花强化了失真感。
在年轻市场方面,怪诞错视效果尽显超现实风格,
可尝试印花面料纹理、水洗和工艺的数字再现。
As consumers experience the polycrisis era, a darker mood counterbalances the range of emotions felt,Prints are smudged and blurry, creating ghostly impressions. Look to out-of-focus photographics and hazy #FlashFlorals for their transseasonal appeal. Printing onto layered sheers or pleated constructions adds to the distorted feel. For the youth market, ghostly #TrompeLoeil taps into the surrealist edge, looking to digital renditions of printed fabric textures, washes and techniques.


06
流行手工艺风在图案和结构上进一步升级,
有意义的拼布和滞销印花修补是重点。
重组及再生缝线的新应用打造可穿戴艺术品,
满足了消费者对个性的需求。
The rise of #CraftCore evolves into amplified patterns and constructions,focusing on purposeful patchwork and repair using deadstock prints. New applications are found in assembled and recycled threads for wearable art pieces that tap into consumer desire for individualism.


07
90年代邋遢摇滚主题受到更多关注,
粗犷的外观演变成原汁原味的田园风格,
并以与自然的和谐相处为重点。
将这一造型与赋能自然的诉求相契合,
用缩皱、褪色、染色和修补纹理印花来更新自然纹理。
从城市林地和森林、茂密的植被和泥泞的土壤中汲取灵感,
并通过复古浪漫和拼接印花来重新诠释。
As #90sGrunge themes gain traction, gritty looks evolve into a raw, pastoral direction, with a focus on living harmoniously with nature. Designers such as Kokun embrace wabi-sabi。Root this look in the desire to accept nature as a board member, influencing crumpled, faded, stained and repaired texture prints to update #NaturesTexture. Take inspiration from urban woodlands and forests, dense vegetation and muddy soils, interpreting them into a vintage romance feel and patchwork prints.
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数码印花
以“设计联接市场,数印未来”的理念,追求绿色生产、强调健康、舒适的高品质消费体验。
引进日产KONICA的NASSENGER 10 8色72喷头数码机,满足市场对“小批量”、“短货期”的需求,全产业链配套,拥有年生产能力600万米。

